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Requesting a redirect for your Isomer site

Learn when to request a redirect and what information to include in your request.

When to request a redirect

Request a redirect when:

  • You have deleted a page and need its old URL to point somewhere useful rather than return a 404 error

  • You have changed a page's URL and have existing external links pointing to the old address

  • Your site has migrated from a Classic URL structure to an Isomer Next URL structure and old URLs are still circulating


How to request a redirect

Write to [email protected] with the subject line "Redirect request: [your site name]" and include the following for each redirect you need:

  • From: the old URL that should redirect (for example, /old-page-name)

  • To: the destination URL your website visitors should land on (for example, /new-page-name or a full external URL)

  • Reason: a brief note on why the redirect is needed

If you have multiple redirects to set up at once, list them in a table in your email to make it easier for the team to action.


How long redirects take

The Isomer team aims to set up redirects within 3 to 5 working days of receiving your request. Redirects are set at the server level and do not require you to publish any pages in Isomer Studio.


If your site is showing a 404 error

A 404 error means the URL your website visitor tried to visit does not exist. This can happen when a page has been deleted without a redirect in place, or when a URL has changed and old links have not been updated.

If your site is showing unexpected 404 errors, check whether the affected pages still exist in Isomer Studio. If they have been deleted and you need to restore them, you will need to recreate the pages from scratch — there is no restore function in Isomer Studio. To prevent future 404 errors, request a redirect before deleting any page that has existing external links pointing to it.

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